Denton Community College awarded £1,000 for breakfast club

Denton Community College (DCC) has received £1,000 from Kellogg's to celebrate 20 years of school breakfast clubs.

The money will go towards helping to feed children in the morning before school begins.

It comes after the cereal giant announced last year that they are to double their investment in breakfast clubs as schools struggle to find the budget to fund the service.

The clubs help to boost attendance and attainment, whilst alleviating hunger and providing pre-school care. 68 per cent of teachers say that pupils would struggle to concentrate in class without their breakfast club.

Head of Community at DCC, Hayley Duffy, said: “We are so grateful to receive this generous donation. We have since been able to purchase more food for our provision.

“These resources will help us to provide our breakfast club services for our children and their families thanks to the support from Kellogg’s.”

Kate Prince, Corporate Social Responsibility manager, at Kellogg’s, said “We’re proud to have spent 20 years supporting so many schools across the UK. We believe all children should have the opportunity to start the day with breakfast, and we know that equipment and resources are just as important to clubs as the food itself.” 

Kellogg’s has supported 3,000 school breakfast clubs with funds, food and training over the last 20 years – that’s 70 million bowls of cereal to children all over the UK since 1998.